Food retailers to combat food waste

Food retailers to combat food waste
In France the misinterpretation between the use by and the best before dates found on food products’ packaging is responsible for 20% of food waste from the consumers. In fact, more than one French consumer out of two does not make the distinction between the two mentions before throwing away.  

The idea is therefore to create tools to better inform consumers about the difference between the best-before date where the product may lose taste/quality but has no impact on the consumer’s health and the use by date where the product is no longer consumable. 

In that context, the app  Too Good To Go, which helps to combat waste, has launched a Pact signed by 52 main players in the food industry, including manufacturers such as Bel, Danone, or Materne and a large number of retailers like Auchan, Système U, Leclerc, Intermarché, Casino, Carrefour, etc. with the main purpose to educate the consumers and reduce waste. 

For example, Carrefour has dedicated a number of shelves-end to short-dated products. At Auchan, we can find specific corners with signposts which include short-dated products or products with outdated best before dates. Thanks to the app and these actions put in place, 800,000 baskets have been saved at Auchan so far. 

As for the manufacturers, they are all working on their packaging to include the logo "Before you throw it away: observe, smell, taste”.


Derniers billets postés

150 farmers partners of the "Transition" brand

150 farmers partners of the "Transition" brand

The Transition brand was created for supermarkets a year ago by the two founders of BioDemain, who have ...

Lire la suite
Flink buys Cajoo and partners with Carrefour

Flink buys Cajoo and partners with Carrefour

Everything is going very fast in quick-commerce. A year and a half after the launch of its activity, ...

Lire la suite
Nothing can really beat a proper face-to-face meeting…

Nothing can really beat a proper face-to-face meeting…

Our Business development team, Jade and Nathalie were delighted to welcome Robin Davies, Konstantina ...

Lire la suite

Commentaires

Soyez le premier à poster un commentaire !

Ajouter votre commentaire

Les informations recueillies sont utilisées pour publier votre commentaire. Conformément au "règlement général sur la protection des données personnelles", vous pouvez exercer votre droit d'accès aux données vous concernant et les faire rectifier en contactant Sutralis par email (nathalie.lopez@sutralis.com). Consulter les détails du consentement.

Combien font quatre fois un ? (chiffres) :

Haut de page