Cereals brands intensify their efforts to win new customers
Food

Cereals brands intensify their efforts to win new customers

The highly competitive cereals category has taken advantage of the crisis to recruit new customers. Brands are hoping to capitalize on this positive trend with reformulated products.At the beginning of ...
Nielsen figures for the last P8 period (July - August)
Food

Nielsen figures for the last P8 period (July - August)

FMCG (fast moving consumer good) /FLS (fresh and self-service)FMCG/FLS sales confirmed their growth in mass retailing, with a 5.2% increase in value on P8, all networks combined. The trend is also ...
Carrefour confirms its leadership in organic products
Food

Carrefour confirms its leadership in organic products

In hypermarkets and supermarkets alike, the Carrefour group is more dynamic on the organic market than the market as a whole and is widening the gap with the challenger Leclerc.The efforts are paying ...
Iced tea, still dynamic!
Food

Iced tea, still dynamic!

The iced tea market is doing well with a sales turnover increase of +1.5% in April 2020, but suffering from a slowdown if we compare to last year at the same period (+17.5%). The Covid-19 crisis did not ...
The reinforcement of responsible consumption
Food

The reinforcement of responsible consumption

A recent survey conducted from March to June shows the impact of the Covid-19 on consumption trends. Overall, we note an acceleration of the trends showed at the beginning of the year, except for the ...
New ways of shopping: the no-channel experience
Food

New ways of shopping: the no-channel experience

During the lockdown, e-commerce has experienced an impressive expansion, with the number of unique online shoppers who increased by 40% in the first quarter. With the lockdown behind us, the big challenge ...
New interest for loyalty programmes
Food

New interest for loyalty programmes

A greater anticipation of purchases? A greater attention to prices and advantages of loyalty cards? A desire to start again to consume after the lockdown? Probably a little bit of all that. The Fidme ...
Alcohol free beers: who are the consumers ?
Food

Alcohol free beers: who are the consumers ?

According to a survey carried out by YouGov, alcohol-free beers consumers do consume alcohol (86%), are interested in sport (35%) and are men aged between 34 and 44 years (16%). These French people ...
The good progression of FMCG products in July
Food

The good progression of FMCG products in July

According to a recent note from Nielsen/LSA, the first week of school holiday in France gives positive signals, with a turnover increase for FMCG +Fresh food of 5,9%.E-commerce, who was by far the favourite ...
SIAL Paris 2020 is canceled
Food

SIAL Paris 2020 is canceled

Because of the current sanitary crisis and consequent uncertainty, the Comexposium Group responsible for the organization of the food trade show, has announced the cancelation of SIAL Paris 2020 postponed ...
French consumers more cautious when planning food shopping
Food

French consumers more cautious when planning food shopping

A French survey conducted by the smartphone application Shopmium has shown that hypermarkets and supermarkets stay the main spots for food shopping for  French consumers. But most importantly, ...
Syrups, a category with a bright future
Food

Syrups, a category with a bright future

Although in decline, dilutable beverages and syrops can still benefit from the current trends of sugar reduction, less packaging and the search for more naturalness. The main players intend to use their ...
French organic market worth €12 billion in 2019
Food

French organic market worth €12 billion in 2019

These results can be explained by strong consumer demand, thus stimulating production and sector structuring.The organic market continues to explode. The "Agence Bio » (French agency for the development ...
World’s products to conquer the French consumers
Food

World’s products to conquer the French consumers

The good performance of the world's products during the lockdown has rekindled the ambitions of the main players in this high-potential market. In both grocery and fresh food, its growth depends on visibility, ...
Picard speeds up its omnichannel development
Food

Picard speeds up its omnichannel development

The acceleration of digital use, new customer experience needs and the need to set up a new form of relationships with your customers-basis, have convinced the frozen food distribution specialist, Picard, ...
French Click and Drive stores at full speed!
Food

French Click and Drive stores at full speed!

French Click and Drive stores which have been supported by a sustained growth for several years, nevertheless only accounted for 5.7% of FMCG sales in 2019, according to Kantar Wolrdpanel. But during ...
Shopping malls traffic is recovering
Food

Shopping malls traffic is recovering

Shopping malls traffic, even if not at its last year's level, is gradually recovering. Cafés and restaurants reopening on June 15 has helped to increase traffic in the city centres and in ...
Findus goes green
Food

Findus goes green

The famous brand dedicated to frozen foods has just launched a complete range of vegetable protein-based products,  under the Green Cuisine banner. An initiative that Findus justifies by the increasing ...
Auchan will offer chickens fed with insects
Food

Auchan will offer chickens fed with insects

From today, Auchan Retail France will offer free range chickens whose feed has been enriched with insect oil.  By removing the imported soya oil traditionally used in poultry feed, the product launched ...
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