Leclerc launches a new in-bulk offer

Leclerc launches a new in-bulk offer
Since the beginning of May 2022, E.Leclerc stores have been gradually offering a new range of their private label products sold in bulk, consisting of more than 65 references. Among the products expected: rice, pasta, cookies, cereals, nuts, dried fruit, coffee, tea, confectionery, baking aids, dog/cat food, etc. The origin of the ingredients, the origin, the Nutri-Score and the nutritional values will be available to consumers on the website via a QR code.

National brand products will be added to this offer in a second phase. Customers will be able to find in-bulk products directly on the shelf or in the corner, depending on the store's choice. This approach is in line with the company's commitment to reduce packaging and fight against food waste while offering products that are accessible to all. The products are sold at a price per kilo lower than their packaged equivalent.

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