E-commerce progress

E-commerce progress
With growth of 16% last year, e-commerce now accounts for 7% of FMCG sales worldwide. France is the champion of the drive-through, China is on fire for "new retail" while Latin America is falling for "social commerce".
 
In Western Europe, the e-commerce market share reaches 6.9% for FMCG (8.9% in France). 35% of households are customers (37% in France).
 
In France, the drive remains the most popular online channel (32% penetration). This is followed by home delivery (9% of customer households), pure players (8%) and pedestrian drives (8%).
 
Platforms such as Uber Eats or Deliveroo are used for meal delivery by 20% of French households. But they have hardly made a dent in the FMCG market, with only 2.2% penetration.
 
Similarly, quick commerce (deliveries in 10 or 15 minutes) has only attracted 2% of French households. The same number have taken the step of buying consumer goods directly on social networks.


https://www.lineaires.com/la-distribution/les-progres-du-e-commerce-dans-le-monde


Derniers billets postés

150 farmers partners of the "Transition" brand

150 farmers partners of the "Transition" brand

The Transition brand was created for supermarkets a year ago by the two founders of BioDemain, who have ...

Lire la suite
Flink buys Cajoo and partners with Carrefour

Flink buys Cajoo and partners with Carrefour

Everything is going very fast in quick-commerce. A year and a half after the launch of its activity, ...

Lire la suite
Nothing can really beat a proper face-to-face meeting…

Nothing can really beat a proper face-to-face meeting…

Our Business development team, Jade and Nathalie were delighted to welcome Robin Davies, Konstantina ...

Lire la suite

Commentaires

Soyez le premier à poster un commentaire !

Ajouter votre commentaire

Les informations recueillies sont utilisées pour publier votre commentaire. Conformément au "règlement général sur la protection des données personnelles", vous pouvez exercer votre droit d'accès aux données vous concernant et les faire rectifier en contactant Sutralis par email (nathalie.lopez@sutralis.com). Consulter les détails du consentement.

Combien font huit moins deux ? (chiffres) :

Haut de page