Carrefour commits to vegetal products

With the " Lundi c'est Veggie" campaign, co-developed with Danone and in partnership with five manufacturers (Bonduelle, Barilla, NS Nutrition, Happyvore and Unilever), Carrefour aims to promote healthy, vegetarian and vegan food.

WWF is also involved in this operation, which starts on 31st March. In this context, the retailer is putting its omnichannel universe at the service of this initiative and all Carrefour's e-commerce services will be mobilised (drives and LAD). From 5th April, certain recipes will be available exclusively on Cajoo and Carrefour Sprint. In addition, six plant-based recipes can be discovered via live cookings, broadcast on the Carrefour website on 31st March, 7th and 14th April. This initiative is carried out within the framework of Carrefour's Food Transition Pact, which brings together 38 international suppliers to implement concrete projects on health, nutrition, climate and biodiversity.


https://www.lsa-conso.fr/carrefour-s-engage-pour-le-vegetal-avec-son-operation-lundi-c-est-veggie,407866

Derniers billets postés

Vegetable cans driven by legumes

The figures (2022): 1.6 billion euros: the revenue of vegetable cans, + 1.1% (-3.5% in volume) 98%: ...

Lire la suite

Drinks get off with honours

A special mention for beverages. After their good performance during the Christmas week (+ 1.8% in volume), ...

Lire la suite

The situation of FMCG products in France

Emily Mayer, director of business insight at IRI France, says that despite ongoing commercial negotiations, ...

Lire la suite

Commentaires

Soyez le premier à poster un commentaire !

Ajouter votre commentaire

Les informations recueillies sont utilisées pour publier votre commentaire. Conformément au "règlement général sur la protection des données personnelles", vous pouvez exercer votre droit d'accès aux données vous concernant et les faire rectifier en contactant Sutralis par email (nathalie.lopez@sutralis.com). Consulter les détails du consentement.

Combien font huit moins trois ? (chiffres) :

Haut de page