The French are ready for anti-gaspi

The issue of food waste is a priority and the government has set a target of reducing it by 50% by 2025. On the occasion of the national day against food waste, which takes place on the 16th of October, the start-up Phenix, which develops technical and human solutions to ensure that unsold food and non-food items benefit everyone, and the polling institute YouGov, conducted a study of 1,011 people, from the 26th to the 27th of August 2021, to find out their anti-waste practices. While 97% of those surveyed believe that the sale of short-dated products at reduced prices in shops is an initiative to fight against anti-gaspi, 87% have already used this practice. Better still, 32% say they buy these products every time they go into a shop and 6% say they go to the store specifically to take advantage of these short-dated promotions. 

In addition to initiatives in physical shops, more and more digital solutions are offered to consumers to fight against waste. Indeed, 24% of French people have already used an anti-waste app to save unsold food from a supermarket. "While the ban on destroying unsold food is included in the Garot law of 2016, nearly a quarter of French people are convinced that this practice remains common in our supermarkets. A perception that seems to be quite far from reality, but which reveals that the points of sale still have a lot of communication work to do. The sale of short-dated products at low prices is one of the concrete actions that can be put in place to embody this change in mentality," says Jean Moreau, founder of Phenix.,394131

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