The Picard connected snack bar

The Picard connected snack bar

Launched in 2019, Picard's automatic food and dessert vending machine is present in around thirty diversified sites (companies, hospitals, schools, etc.). The group expects to install around 60 machines each year.

Among the best of the range, the chicken curry-coconut and the chocolate cake are permanently present in the vending machines.

For the time being, Picard's connected Snack Bars are all installed in the Paris region. But the company is not hiding its intention to conquer a new region by the end of next year.

With this vending service, the frozen food chain is taking another step towards its customers. The next project, which will be effective by the end of the year, is to integrate the loyalty program into the connected Snack Bar

In terms of range, the Picard connected snack bar offers a selection of 17 products: 11 to 12 individual dishes sold for between €2.95 and €5.50 and 5 to 6 different desserts available for €2.50. In addition to the permanent "must-have" references, which are identical for all locations, the range rotates every four weeks or so, relaying the thematic animations of the physical shops.

https://www.lemondedusurgele.fr/innovations-et-lancements/8538/Avec-son-Snack-Bar-Connect,-Picard-se-rapproche-encore-de-ses-clients

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