Monoprix launches its new Click & Collect concept

The retailer opened its first pick-up point in the 7th arrondissement of Paris under the Monoprix Click & Collect banner. This hybrid pedestrian drive-through allows customers to pick up their shopping ordered on the Monoprix Plus website and prepared by the Ocado warehouse in Fleury-Mérogis. It also has an offer of 400 products.

The retailer has set up the shop in the 7th arrondissement Monoprix has little presence in this area and hopes to win over new customers. This location also aims to give visibility to its Monoprix Plus service, which is dedicated to the home delivery of food products in the Île-de-France region. The groceries are prepared by the Ocado warehouse in Fleury-Mérogis (94), which was opened only a year ago.

With this new concept, the Casino Group chain is strengthening its digital strategy. This strategy is already based on several channels, via online shopping prepared in Monoprix shops, partnerships with Amazon and the Uber and Delivroo platforms for fast deliveries.

Derniers billets postés

Pulse specialist Hari&Co renews its brand identity and expands its offering

The plant-based cuisine company, which was acquired by the Avril group less than a year ago, is ...

Lire la suite

New brands are arriving on the plant-based substitute shelves

Growth of the plant-based substitute market Strong momentum: The plant-based meal market is experiencing ...

Lire la suite

The French Gluten-Free Sweet Market

The French gluten-free sweet market is booming. In 2023, it represented €112.5 million, with growth ...

Lire la suite

Commentaires

Soyez le premier à poster un commentaire !

Ajouter votre commentaire

Les informations recueillies sont utilisées pour publier votre commentaire. Conformément au "règlement général sur la protection des données personnelles", vous pouvez exercer votre droit d'accès aux données vous concernant et les faire rectifier en contactant Sutralis par email (philippe.demarest@sutralis.com). Consulter les détails du consentement.

Combien font un plus sept ? (chiffres) :

Haut de page